A local production of goods, marked with the English name they claim to be the "foreign brand", and the price can soar twice! In the building materials industry, industry experts are more revealing insider, three kinds of way to crank out a high-sounding "foreign brand."
    In fact, when I visited many home furnishing stores, I found that many brands have beautiful foreign names, and even more advertised imports. What comes from " Italy " , " United States " , " Spain " , " Germany " and so on. The same qualities difference, maximum actually reached more than 5,000 yuan per meter, Kitchen difference is as high as 20,000 to $ 30,000, in particular between "import" brands and advertised in local brands. ( Yanmi is a three-dimensional concept. 1 meter is generally composed of a 700 cm high wall cabinet and a 850 cm high floor cabinet each 1 meter.
    Relevant persons have blasted the inside story. At present, the " pseudo-foreign brand " of some cabinets is roughly processed by three methods. The first method is to replace some imports with some imports. In fact, there are not a few foreign cabinet raw materials supplied by China, but some merchants imitate for more profits. The second method is to use European low-end products as " brands " in China. At present, some of the so-called " first-class high-end brands " on the market are not well-known in Europe, or are positioned in the low-end. The third method is to mark the price of the derailed accessories with an English name that can exceed 10,000. In fact, this is also due to the current foreign brands in the kitchen and bathroom hardware market. People ’s mentality is still very serious. Some businesses lie about ordinary accessories as imported brands. It is particularly serious in the high-end kitchen market. It is understood that some well-known domestic brand accessories such as sinks and faucets are generally priced at a few hundred yuan, and more than a few thousand yuan. However, foreign brands are several thousand yuan, and some even tens of thousands of yuan.
    Despite this situation, in view of the current derailment market environment, it is necessary to " pay for " foreign brands in the short term.
    As a matter of fact, in terms of original design and other aspects, domestic brands are indeed still far from the international level. Moreover, there are not many cabinet manufacturers with strength, they can afford less high-end equipment, and they cannot attract high-quality talents to innovate. In fact, there are countless registered cabinet companies in the Hong Kong Special Administrative Region and even abroad, because many policies are biased towards these registered companies, and it is difficult to avoid " counterfeiting " in the cabinet industry. Moreover, it is difficult for the domestic cabinet industry to keep up with the cutting-edge design of Italy and the exquisite craftsmanship of Germany. "
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