"Bullet" shot through the myth of "Avatar". As of December 27, the box office of "Let Bullets Fly" exceeded 400 million yuan, tying the Chinese box office record of "Avatar". Jiang Wen made all directors jealous.
New Year is approaching. The author visited major home furnishing stores a few days ago and found that the merchants had sufficient reserves of "bullets" and wanted to "let the bullets fly" in the New Year! However, which home store can be more powerful than "Jiang Wen", let "sales" and "popularity" fly together?
In the movie, Jiang Wen plays Zhang Mazi. He always likes to say "let the bullet fly for a while", which means that the moment when the bullet just hits out, it is not the time when the bullet is most powerful, but only after "flying for a while" There will be unexpected explosive power. This "explosive power" is also pursued by the home furnishing industry. Home stores continue to launch various activities , such as discounts, presidential signings, group purchases, spikes, etc., all of which are eager to play a powerful "bullet" and "let the bullet fly for a while" to explode its power to create Sales success.
Let's pay attention to the "Let Bullets Fly" staged in the home store. What kind of bullets will they hit? Who has the heaviest bullet weight, and who can make the bullets fly longer?
Beau Royal Residence
Use of firearms: British-made Enfield rifle
"Bullet" weight: "Buy over 2,000 yuan and send up to 1999 yuan in cash"
"Let the bullet fly for a while" probability: 95%
Reasons for "letting bullets fly":
Bo Royal Residence has been stationed in Jiangmen for 5 years. As one of the largest home furnishing stores in Jiangmen, in the past five years, through various creative plans, it has driven the sales of the stores and raised the visibility of the stores.
This year, Beaujolais launched the “Citywide Lowest Price†event twice, attracting thousands of people to purchase and create the best sales performance in recent years. Its marketing theme of “saving one day a year†also focused on the city ’s look. In addition, Bo Royal Residence successfully co-organized the Bo Royal Residence Cup "I Love Dreamers" home design competition (hosted by "Jiangmen Daily") from May to August this year, which raised its overall image and popularity. When the "Seconds" campaign was popular on the Internet, Bo Royal Residence first launched the furniture "Seconds" campaign offline in August this year. Hundreds of citizens gathered in the Bo Royal Residence Atrium to call the "Seconds" phone, and the popularity was very popular. Bo Royal Residence's innovative home marketing methods have won wide acclaim.
Bo Royal Residence, which pays attention to innovative marketing, will launch the first peak profit-making activity of Jiangmen furniture industry in 2011 on the upcoming New Year's Day holiday-a joint sale of over 100 brand merchants.
The author found in the store that Bo Royal Residence made the advertisement slogan "The price of the whole furniture is fixed, as much as you want!", Which is very eye-catching. "As much as I want? Do I think those furniture are worth 100 yuan and can be bought for 100 yuan?" Miss Li, a citizen, was puzzled when she saw the slogan. With Ms. Li's doubts, the author interviewed Bo Royal Ju Chen Manager. He said that the so-called "price is set by you" means that customers can bargain with the merchants in the store, and negotiate that the customer and the merchant are satisfied with the price. This bargaining method can mobilize the enthusiasm and interaction of customers, and the mall also guarantees that customers can buy the best furniture at the most affordable price.
In addition, customers who spend over 2,000 yuan at a time can enjoy the extra large amount of cash sent by the mall once, and each time they can receive a maximum of 1999 yuan in cash. Bo Royal Residence also carefully prepared a New Year gift for each client present. Customers who visited the Bo Royal Residence on January 1-3, 2011, without spending, just register at the designated service desk and receive a gift. It is reported that Bo Royal Residence has prepared over 10,000 gifts to welcome customers to the New Year.
Jane Home
Use of firearms: American made Browning M1911A1 pistol
"Bullet" weight: launched the "welcome 6 steps"
"Let the bullet fly for a while" probability: 95%
Reasons for "letting bullets fly":
Jian Ai Home has been in Jiangmen for more than two years and has been attracting the public with "good and inexpensive furniture". High-end and comfortable home store, perfect store management, high-quality brand home furnishing ... This is the market positioning of Jane Home Furnishing. Jane Ai Home has always been focusing on cultural marketing, and holds large-scale cultural festivals every year, which is very popular among the public. In addition, Jane Ai Home Furnishing will also launch some theme promotions according to different festivals. The “Christmas Sale†campaign launched on Christmas Day this year will allow citizens to send 1 “Christmas Gift†without shopping. Consumers will also receive a Christmas gift from Dunlop Mattress.
New Year is coming, Jane Ai Home Furnishing will hold a special concert for New Year in conjunction with Huang Yongkang Piano Art Center on January 1, 2011 to create a warm New Year atmosphere and satisfy the public ’s audio-visual experience. Jane Ai Home Furnishing also plans to launch the "Welcome 6 Steps": 1. The whole furniture will be reduced by 50% to ensure the lowest price in the city throughout the year; 2. Each brand counter will launch 1-2 Chinese New Year ultra-low price products; 3. "Gold for half an hour and then half price". During the New Year's Day holiday, one golden hour and a half are transferred out every day. Within half an hour, guests will have the opportunity to receive a maximum cash rebate of 4,999 yuan per order or a gift; 4. "Send oil to rice for fat year". On the New Year's Day holiday, the top 100 customers who enter the store every day do not need to buy, and they will receive 1 golden arowana oil or 1 sachet of Thai basmati rice; Enjoy an extra 9.8% discount; 6. Customers who shop for more than 2,000 yuan can participate in the lottery to win rich prizes such as leather sofas.
In addition, Jane Ai Home Furnishing has recently recruited owners throughout the first time to launch the "home measurement + supporting design + whole house furniture valuation" service, this service is free of charge, hope to help owners easily decorate a warm home.
Relevant person in charge of Jane Ai Home said: "Under the pressure of inflation, currency devaluation and rising raw material prices in the market, Jane Ai Home will work with its 100 well-known furniture brands to benefit the public, which shows Jane Ai's courage and boldness.
Elegant Mercure
Use of firearms: Russian-made "water bead" rifle
"Bullet" weight: 50% off the whole room before giving gifts
"Let the bullet fly for a while" probability: 90%
Reasons for "letting bullets fly":
From December 31, 2010 to January 3, 2011, Elegant Mercure will launch a 50% discount on the entire site, and all products will be given back to the public with real discounts. Citizens who purchase 50% off furniture for 1,000 yuan can also get a chance to win a lottery, and get a maximum of 500 yuan in cash coupons. In addition, Elegant Mercure has prepared many small gifts for the citizens, such as carpets, sofa cream, tea ceremony cups, etc., citizens can choose as much as they want.
The 50% off promotion launched by Elegant Mercure this time is very powerful and attractive to the public.
"Elegant Mercure has just started its brand, so we have to do business with a tangible attitude. Earlier this year, Elegance Merchandise signed a year-round purchase agreement with various suppliers. If it exceeds the purchase volume, it will be returned to Elegance "Jiang Mujin, the person in charge of Elegant Mercure, told the author," Now by the end of the year, I am satisfied with the sales performance in 2010, and this year we have exceeded the purchase agreement signed with the supplier. We decided to obtain The rebate points are all used to give back to the public. Because of this, we can launch a 50% discount on the whole shop, which is equivalent to half-sell and half-send. "
Golden Sea Horse Home
Use of firearms: German-made double gun box gun
"Bullet" weight: one million yuan cash red envelope delivery
"Let the bullet fly for a while" probability: 88%
Reasons for "letting bullets fly":
Jinhaima Home has been stationed in Jiangmen for many years, and has always won the public's favor with affordable prices and cost-effective products. During the "Christmas" period that just passed, Jinhaima Home launched a "48-hour '0' profit sale" event, which attracted nearly 5,000 people. Among them, in addition to Jiangmen citizens, there were Taishan, Heshan, Kaiping, Enping, New Yes, even the citizens of Zhongshan Ancient Town came here. It is reported that during the event, the price of goods in its stores was reduced by 30% -70% compared to usual, the transaction amount reached 5 million yuan, and the on-site sales were hot. There was also a lottery for household appliances on the spot, and the citizens returned with full load.
Ms. Xie, who bought furniture in Jinhaima before, came to Jinhaima Home again during the "Christmas" event and found that the furniture price was cheaper than the one she had bought before. Buying again during the event can save a lot of money! "Ms. Xie finally couldn't bear the temptation of" concessionary prices ", and she bought another 3,000 yuan of furniture.
In the upcoming three-day holiday of the new year, Golden Sea Horse Home will continue the super discount of "Christmas" and launch a special promotion with the theme of "snatching the door to welcome the golden rabbit". Customers who purchase 2,000 yuan worth of goods (single product) can reduce up to 1,000 yuan. Customers who purchase over 1,000 yuan of furniture in the store can get a red envelope from Jinhaima Home Furnishing. With more purchases and more deliveries, Jinhaima Home Furnishing has prepared a total of one million yuan in cash and red envelopes. In addition, customers can use the sales or payment slips of Jinhaima Home Furnishings before December 31, 2009, and can use it with cash of RMB 50.
Golden Sea Horse Furniture
Use of firearms: German-made double gun box gun
"Bullet" weight: 50% discount with more than 100 brands
"Let the bullet fly for a while" probability: 88%
Reasons for "letting bullets fly":
Baishi Jinhaima, established in 1994, has followed the sales guidelines of "branded furniture, affordable choices", and once set a glory in Jiangmen's furniture sales history. Its stable furniture quality and excellent service have always been a guarantee of customer confidence.
In order to thank the new and old customers for their support, Jiangmen Golden Sea Horse, together with more than 100 brands such as Vista, Elis, Hong Kong Yilin, Weston, etc., make a 50% discount on the upcoming New Year's Day holiday, allowing new and old customers to enjoy rare Affordable.
New Year is approaching. The author visited major home furnishing stores a few days ago and found that the merchants had sufficient reserves of "bullets" and wanted to "let the bullets fly" in the New Year! However, which home store can be more powerful than "Jiang Wen", let "sales" and "popularity" fly together?
In the movie, Jiang Wen plays Zhang Mazi. He always likes to say "let the bullet fly for a while", which means that the moment when the bullet just hits out, it is not the time when the bullet is most powerful, but only after "flying for a while" There will be unexpected explosive power. This "explosive power" is also pursued by the home furnishing industry. Home stores continue to launch various activities , such as discounts, presidential signings, group purchases, spikes, etc., all of which are eager to play a powerful "bullet" and "let the bullet fly for a while" to explode its power to create Sales success.
Let's pay attention to the "Let Bullets Fly" staged in the home store. What kind of bullets will they hit? Who has the heaviest bullet weight, and who can make the bullets fly longer?
Beau Royal Residence
Use of firearms: British-made Enfield rifle
"Bullet" weight: "Buy over 2,000 yuan and send up to 1999 yuan in cash"
"Let the bullet fly for a while" probability: 95%
Reasons for "letting bullets fly":
Bo Royal Residence has been stationed in Jiangmen for 5 years. As one of the largest home furnishing stores in Jiangmen, in the past five years, through various creative plans, it has driven the sales of the stores and raised the visibility of the stores.
This year, Beaujolais launched the “Citywide Lowest Price†event twice, attracting thousands of people to purchase and create the best sales performance in recent years. Its marketing theme of “saving one day a year†also focused on the city ’s look. In addition, Bo Royal Residence successfully co-organized the Bo Royal Residence Cup "I Love Dreamers" home design competition (hosted by "Jiangmen Daily") from May to August this year, which raised its overall image and popularity. When the "Seconds" campaign was popular on the Internet, Bo Royal Residence first launched the furniture "Seconds" campaign offline in August this year. Hundreds of citizens gathered in the Bo Royal Residence Atrium to call the "Seconds" phone, and the popularity was very popular. Bo Royal Residence's innovative home marketing methods have won wide acclaim.
Bo Royal Residence, which pays attention to innovative marketing, will launch the first peak profit-making activity of Jiangmen furniture industry in 2011 on the upcoming New Year's Day holiday-a joint sale of over 100 brand merchants.
The author found in the store that Bo Royal Residence made the advertisement slogan "The price of the whole furniture is fixed, as much as you want!", Which is very eye-catching. "As much as I want? Do I think those furniture are worth 100 yuan and can be bought for 100 yuan?" Miss Li, a citizen, was puzzled when she saw the slogan. With Ms. Li's doubts, the author interviewed Bo Royal Ju Chen Manager. He said that the so-called "price is set by you" means that customers can bargain with the merchants in the store, and negotiate that the customer and the merchant are satisfied with the price. This bargaining method can mobilize the enthusiasm and interaction of customers, and the mall also guarantees that customers can buy the best furniture at the most affordable price.
In addition, customers who spend over 2,000 yuan at a time can enjoy the extra large amount of cash sent by the mall once, and each time they can receive a maximum of 1999 yuan in cash. Bo Royal Residence also carefully prepared a New Year gift for each client present. Customers who visited the Bo Royal Residence on January 1-3, 2011, without spending, just register at the designated service desk and receive a gift. It is reported that Bo Royal Residence has prepared over 10,000 gifts to welcome customers to the New Year.
Jane Home
Use of firearms: American made Browning M1911A1 pistol
"Bullet" weight: launched the "welcome 6 steps"
"Let the bullet fly for a while" probability: 95%
Reasons for "letting bullets fly":
Jian Ai Home has been in Jiangmen for more than two years and has been attracting the public with "good and inexpensive furniture". High-end and comfortable home store, perfect store management, high-quality brand home furnishing ... This is the market positioning of Jane Home Furnishing. Jane Ai Home has always been focusing on cultural marketing, and holds large-scale cultural festivals every year, which is very popular among the public. In addition, Jane Ai Home Furnishing will also launch some theme promotions according to different festivals. The “Christmas Sale†campaign launched on Christmas Day this year will allow citizens to send 1 “Christmas Gift†without shopping. Consumers will also receive a Christmas gift from Dunlop Mattress.
New Year is coming, Jane Ai Home Furnishing will hold a special concert for New Year in conjunction with Huang Yongkang Piano Art Center on January 1, 2011 to create a warm New Year atmosphere and satisfy the public ’s audio-visual experience. Jane Ai Home Furnishing also plans to launch the "Welcome 6 Steps": 1. The whole furniture will be reduced by 50% to ensure the lowest price in the city throughout the year; 2. Each brand counter will launch 1-2 Chinese New Year ultra-low price products; 3. "Gold for half an hour and then half price". During the New Year's Day holiday, one golden hour and a half are transferred out every day. Within half an hour, guests will have the opportunity to receive a maximum cash rebate of 4,999 yuan per order or a gift; 4. "Send oil to rice for fat year". On the New Year's Day holiday, the top 100 customers who enter the store every day do not need to buy, and they will receive 1 golden arowana oil or 1 sachet of Thai basmati rice; Enjoy an extra 9.8% discount; 6. Customers who shop for more than 2,000 yuan can participate in the lottery to win rich prizes such as leather sofas.
In addition, Jane Ai Home Furnishing has recently recruited owners throughout the first time to launch the "home measurement + supporting design + whole house furniture valuation" service, this service is free of charge, hope to help owners easily decorate a warm home.
Relevant person in charge of Jane Ai Home said: "Under the pressure of inflation, currency devaluation and rising raw material prices in the market, Jane Ai Home will work with its 100 well-known furniture brands to benefit the public, which shows Jane Ai's courage and boldness.
Elegant Mercure
Use of firearms: Russian-made "water bead" rifle
"Bullet" weight: 50% off the whole room before giving gifts
"Let the bullet fly for a while" probability: 90%
Reasons for "letting bullets fly":
From December 31, 2010 to January 3, 2011, Elegant Mercure will launch a 50% discount on the entire site, and all products will be given back to the public with real discounts. Citizens who purchase 50% off furniture for 1,000 yuan can also get a chance to win a lottery, and get a maximum of 500 yuan in cash coupons. In addition, Elegant Mercure has prepared many small gifts for the citizens, such as carpets, sofa cream, tea ceremony cups, etc., citizens can choose as much as they want.
The 50% off promotion launched by Elegant Mercure this time is very powerful and attractive to the public.
"Elegant Mercure has just started its brand, so we have to do business with a tangible attitude. Earlier this year, Elegance Merchandise signed a year-round purchase agreement with various suppliers. If it exceeds the purchase volume, it will be returned to Elegance "Jiang Mujin, the person in charge of Elegant Mercure, told the author," Now by the end of the year, I am satisfied with the sales performance in 2010, and this year we have exceeded the purchase agreement signed with the supplier. We decided to obtain The rebate points are all used to give back to the public. Because of this, we can launch a 50% discount on the whole shop, which is equivalent to half-sell and half-send. "
Golden Sea Horse Home
Use of firearms: German-made double gun box gun
"Bullet" weight: one million yuan cash red envelope delivery
"Let the bullet fly for a while" probability: 88%
Reasons for "letting bullets fly":
Jinhaima Home has been stationed in Jiangmen for many years, and has always won the public's favor with affordable prices and cost-effective products. During the "Christmas" period that just passed, Jinhaima Home launched a "48-hour '0' profit sale" event, which attracted nearly 5,000 people. Among them, in addition to Jiangmen citizens, there were Taishan, Heshan, Kaiping, Enping, New Yes, even the citizens of Zhongshan Ancient Town came here. It is reported that during the event, the price of goods in its stores was reduced by 30% -70% compared to usual, the transaction amount reached 5 million yuan, and the on-site sales were hot. There was also a lottery for household appliances on the spot, and the citizens returned with full load.
Ms. Xie, who bought furniture in Jinhaima before, came to Jinhaima Home again during the "Christmas" event and found that the furniture price was cheaper than the one she had bought before. Buying again during the event can save a lot of money! "Ms. Xie finally couldn't bear the temptation of" concessionary prices ", and she bought another 3,000 yuan of furniture.
In the upcoming three-day holiday of the new year, Golden Sea Horse Home will continue the super discount of "Christmas" and launch a special promotion with the theme of "snatching the door to welcome the golden rabbit". Customers who purchase 2,000 yuan worth of goods (single product) can reduce up to 1,000 yuan. Customers who purchase over 1,000 yuan of furniture in the store can get a red envelope from Jinhaima Home Furnishing. With more purchases and more deliveries, Jinhaima Home Furnishing has prepared a total of one million yuan in cash and red envelopes. In addition, customers can use the sales or payment slips of Jinhaima Home Furnishings before December 31, 2009, and can use it with cash of RMB 50.
Golden Sea Horse Furniture
Use of firearms: German-made double gun box gun
"Bullet" weight: 50% discount with more than 100 brands
"Let the bullet fly for a while" probability: 88%
Reasons for "letting bullets fly":
Baishi Jinhaima, established in 1994, has followed the sales guidelines of "branded furniture, affordable choices", and once set a glory in Jiangmen's furniture sales history. Its stable furniture quality and excellent service have always been a guarantee of customer confidence.
In order to thank the new and old customers for their support, Jiangmen Golden Sea Horse, together with more than 100 brands such as Vista, Elis, Hong Kong Yilin, Weston, etc., make a 50% discount on the upcoming New Year's Day holiday, allowing new and old customers to enjoy rare Affordable.
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