Cross-border e-commerce New Deal April 8 sunset to expand the scope of taxation on the nail

Tax new policy boosts cross-border commodity prices
The cross-border e-commerce tax reform new policy on April 8 will affect the e-commerce platform, consumers, trading companies and purchasing hearts. A number of cross-border e-commerce industry authorities believe that the specific details of Haitao's new tax system are still inconclusive, but there is no controversy in expanding the scope of taxation and increasing taxation. Once implemented, the rise in overseas commodity prices bears the brunt. This will lead to the transformation of the cross-border e-commerce enterprise series, and the money-burning model is difficult to maintain.

New Deal will be introduced
The news of the introduction of the new cross-border e-commerce tax system is still continuing to ferment. Following the end of last month, the cross-border e-commerce new tax system canceled the 50-yuan tax exemption, and changed the current postal tax system to 70% of the general trade, and there was news that the cross-border e-commerce tax reform At the same time, the original postal tax will be adjusted to 15%, 30%, and 60%. The Beijing Business Daily reporter contacted the tax, customs and other departments for the above-mentioned news, but did not receive an official reply.
Based on the above news, the new tax system will mainly cover the transaction amount and tax rate. Specifically, the new tax system proposes a cross-border e-commerce import retail single transaction limit of 2,000 yuan, and the individual annual transaction limit is 20,000 yuan; In terms of tax rate, the cross-border e-commerce retail imports imported within the limits shall be temporarily set to 0, and the import-related value-added tax excise tax shall be exempted from tax exemption, temporarily levied at 70% of the statutory taxable amount. Taxation is based on general trade methods. The value of a single indivisible commodity exceeds the limit of 2,000 yuan, and the total amount of goods imported is generally taxed.

Chain reaction
Compared with the current tax system, after the implementation of the new tax system, the tax rate imposed on standardized imported goods including maternal and child, food, etc. will be greatly increased, which may trigger a chain reaction in the industry. It is reported that most of the cross-border e-commerce platforms have previously levied postal tax at 10%, 20%, 30%, and 50%, depending on the product category and price.
After the tax reform, the Beijing Commercial Daily reporter calculated that the maternal and child, food categories will pay more taxes, from the original payable price of 10% of the postal tax to 17% × 70% = 11.9% of the value-added tax; 100 yuan of cosmetics category is subject to 50% of the postal tax, because the tax amount does not exceed the line tax threshold of 50 yuan, so enjoy the tax exemption policy, but after the tax reform, the category will be levied 17% × 70% = 11.9% VAT and 30% × 70% = 21% of the consumption tax.
An authoritative source of cross-border e-commerce industry, who asked not to be named, believes that the increase in the tax rate of the above-mentioned commodity categories will inevitably lead to price increases in a short period of time. “The above categories are also the main categories of overseas purchasing. The price of cross-border e-commerce platforms will rise, and consumers will flow to overseas purchasing channels to a certain extent.”
But overseas purchasing is also under pressure from regulation and the new tax system. According to the news, the new tax system will adjust the postal tax to 15%, 30%, and 60%, which means that the unit price of goods that meet the exemption conditions will be greatly reduced. Beijing Business Daily reporter calculated that the levying of postal tax at 10%, 20%, 30%, and 50% means that the price of individual commodities is less than 500 yuan, 250 yuan, 166 yuan, and 100 yuan respectively. After the adjustment of the tax rate, the price of individual commodities needs to be less than 333 yuan, 166 yuan, 83 yuan, respectively, to qualify for tax exemption, which reduces the number of goods available for overseas purchasing. At the same time, the Customs is constantly strengthening the clearance inspection of “human flesh purchasing”. Mr. Shi, who is engaged in purchasing in Japan and South Korea, told the Beijing Business Daily that due to the increase in customs clearance inspections in Beijing and Shanghai, many friends who have been engaged in “human flesh purchasing” for many years have already taken another job.

Industry open integration
The tax reform directly promotes the rise of overseas commodity prices, which is worrying about the survival of overseas purchasing. The far-reaching impact is that the implementation of the tax reform will further trigger the integration of cross-border e-commerce industry. Zeng Bibo, founder and CEO of Ocean Terminal, told the Beijing Business Daily that after the policy adjustment, the short-term impact on cross-border e-commerce that relies on bonded taxation is obvious. Under this model, the low-cost unit price explosion of large-scale operation process will face upward pressure on prices in the short term.
In the view of the honey bud CFO Sun Wei, the supply chain will be a major test for the future of the company. In the medium- and long-term time dimension, the larger the enterprise procurement scale, the stronger the bargaining power of the enterprise and the upper-end brand, the greater the consumption of the enterprise, and the more room for the lower-end storage.
From the perspective of industry competition, e-commerce associations that rely entirely on the bonded stocking model face certain challenges and test periods. Commodity subsidies, promotion models and selection mechanisms may require 3-6 months of upgrades and iterations to supply chains. The system is reorganized. Unable to make adjustments in time may face tremendous growth pressure, and too much capital dependence may be eliminated.
Some industry analysts believe that this year, a new round of reshuffle will occur in the cross-border e-commerce market. Under the bonded mode, the cross-border e-commerce platform will need more capital support, which will result in a large number of small and micro-platforms being unsustainable. Large and medium-sized e-commerce platforms with more resources are more proactive, and the cost increases after the profit is diluted. Small micro platforms will close down. At the same time, the increase in the cross-border e-commerce tax rate has reduced the cost of investment in general trade, and merchants in general trade will actively change their status to participate in competition.
Zeng Bibo also said that relatively speaking, the impact of the new tax regime on the direct mail system is relatively small, but the fragmented organization model of direct mail is very difficult. No matter how the tax system is adjusted, the full chain integration capability of direct mail logistics and supply chain organizations is short-term. Hard to build. In the future, how to balance various stocking modes in the supply chain organization for major e-commerce platforms will be a big test, which may promote the birth of new models and patterns in the industry.

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