2017 Guangzhou International Hotel Supplies and Catering Exhibition was a complete success!


Sponsored by Shanghai Bohua International Exhibition Co., Ltd., “ Guangzhou International Hotel Supplies and Catering Exhibition ” (hereinafter referred to as HOTELEX Guangzhou) sponsored by China Tourism Association, China World Federation of Food Industry, Guangdong Hotel Industry Association, and Guangzhou Trade Promotion Committee. The exhibition was successfully completed at the Poly World Trade Exhibition Hall in Guangzhou on December 12-14, 2017. The exhibition lasted for 3 days, presented 11 industry forums, brought together 400 high-quality exhibitors from across the country, 37,868 professional visitors, an exhibition area of ​​50,000 square meters, nearly 10 international-level industry events, seven authoritative forums, and thousands of pieces. High-quality exhibits. Covering hotel catering, high-end foods, coffee and tea, baking and ice cream, and more, you can also experience free food interaction and teasing your taste buds. In this stage of the annual procurement ceremony of the hotel and catering industry in South China, a variety of wonderful events including international competitions, professional exhibitions, and summit forums were staged. The third time HOTELEX moved to the south, once again made an invaluable contribution to the flourishing development of the hotel and catering industry in South China.


Grand opening, guests gathered to build a brilliant


At 17 o'clock on December 10th, 2017, a press conference of the 2017 Guangzhou International Hotel Supplies and Catering Exhibition and a welcome dinner of the World Coffee Baking Contest took place in the banquet hall on the third floor of Langhao Hotel, Guangzhou. The event attracted many media including NetEase, Sina, Tencent, Youku, Sohu, Sohu Zhifan Live, Fenghuang Wang, Today's headlines, Yangguang, Iqiyi, a live broadcast, Guangdong TV, China Radio Voice, Coffee Salon, etc. Go to the report. The dinner invited players and judges from 21 countries and regions in the 2017 World Coffee Baking Contest, as well as WCE executives, brand exhibitors, and other industry leaders. Zhang Xueqiang, General Manager of Shanghai Bohua International Co., Ltd., Martin Li, General Manager of Giesen China, Wang Zhuxi, Chairman of Wang Li Coffee Trading (Shanghai) Co., Ltd., and Jason Woo, CEO of Zhi Bake (Shanghai) Trading Company, Pentair, Shanghai CHEN Yiwen, Marketing Director of the Trade Co., Ltd., Amy Ball, Creative Director of WCE, Ye Weiwei, contestant of the 2017 World Coffee Baking Contest, and Hu Yuanzheng, the judges, all attended.




At 9:30 a.m. on December 12, a grand opening ceremony was held at the Corridor of No. 1-2 Hall of the Poly World Trade Center Expo. Xu Jingsheng, Secretary General of China Tourism Association, Wu Li, Chairman of the Supervisory Board of the World Chinese Restaurant Federation, Managing Director of World Coffee Events Cindy Ludviksen, Chairman of Guangzhou Hotel Industry Association Zhang Tian, ​​Vice Chairman of Guangzhou Trade Promotion Committee Xie Weihua, Vice President of UBM Asia Wolfram Diener, Founder and Executive Director of Shanghai Bohua International Exhibition Co., Ltd. Mr. Wang Mingliang participated in this event. The opening ceremony and ribbon cutting, ribbon cutting ceremony in a warm and cheerful atmosphere smoothly. Finally, the general manager of Shanghai Bohua International Exhibition Co., Ltd. Zhang Xueqiang announced the "2017 Guangzhou International Hotel Supplies and Catering Exhibition" officially began.




South China hotel supplies, high-end food procurement platform

Since its inception in December 2015, HOTELEX Guangzhou has been continuously expanding its scale for three consecutive years. The categories of exhibits range from a single hotel item to a high-end food, to coffee and tea, food and beverages, catering equipment, baking and ice cream, wine and spirit. Alcohol, cooking ingredients, tabletop products, hotel linen and textile products, room appliances and supplies, hotel IT and security equipment, franchising and other 11 categories of exhibits, gradually developed into a high-end hotel and catering industry chain in southern China. Innovation, leading the hotel food and beverage development direction of the vane exhibition, for the majority of hotel catering industry end-customer to provide a comprehensive and diverse high-end products, so that the relationship between industry supply and demand in the HOTELEX Guangzhou exhibition has been fully interpreted.

In this exhibition, both the scale of exhibition and the number of buyers have reached new highs. The highlights of each hall are new and classic brands emerge in an endless stream. Many exhibitors have said in an interview at the scene that through the highly professional and participatory industry exchange platform of HOTELEX, the company’s brand image and product service quality are accurately conveyed among a considerable number of visitors and exhibitors, bringing a significant market to the company. Promote effectiveness and more cooperation opportunities.


Hall 1 leads the future trend of hotel supplies and catering equipment with the best, most complete and most professional catering equipment, auxiliary equipment, and hotel supplies. Haolang Information, Guangzhou Yusheng Information, Yangzhou Kailai, Changzhou Jiaomu, Yangzhou Zhongcheng, UNOX, WMF, Shanghai Distillery, Zhiming Industry, Shanghai Chuanglv, Gundam, Hoshizaki, Huamag, Spain Fagor kitchen appliances, Brands such as Qingdao Hansong and Pentair have settled in high-quality products.

Hall 2 has joined hands with a number of suppliers of trendy tea, juice ingredients, and packaging to fully cover the South China beverage supply chain. The site gathered in Kunshan Fresh, Fuzhou to help Lee, Shanghai Chengyu, Zhejiang Xin Tian Li, Shanghai calendar and other deep-growing industry for many years of quality exhibitors.

Hall 3 is a luxurious feast of the top brands in the industry, focusing on high-end food and beverage sections such as high-end food, raw materials and semi-finished products, ice cream ingredients and equipment, and refrigeration equipment. Caribjani, Shenzhen Haichuan, Qingdao Yida, Nanjing Ice and Snow, Hoshizaki Refrigeration, Ice Xiang Refrigeration, Snow Resistant Refrigeration, Drinks Health and other brands gather, high-end food is too numerous to mention.

Hall 4 brings together sophisticated coffee roasting equipment, coffee machine equipment, chopsticks, and well-known raw bean brands and manufacturers to create exquisite mellow experiences for visitors and exhibitors. At the scene, there are coffee equipments and coffee roasting equipments from Italy NUOVA SIMONELLI, French CONTI, German MELITTA, etc.; Coffee equipments from LOVERAMICS, Japan HARIO, Austria ISI, etc. from Hong Kong, China; GIESEN from the Netherlands, PROBAT from Germany, DIEDRICH from USA, etc. Coffee roasting equipment; raw materials of the United States GHIRARDELLI, MONIN France, New Zealand ANCHOR and other brands; and coffee beans from Costa Rica, Colombia, Guatemala, Ethiopia, Central America, Australia, the United States and other raw soybean production areas, can be described as a coffee enthusiast, A grand meeting of practitioners.


The 2017 Guangzhou Franchise Fair closely follows the trend of the times and carefully selects the most representative teas and popular chain brands. Tea, Rico, Heihetang, Fengcha, Happy Sweet Potato, Wuchabai, Huicha, Jinshicha, Ceno, Peach Blossom, Mucha, Tea Tea and other catering chains and tea chain brands are located 3, The tea coffee and coffee festival at the corridor outside Hall 4 and the Guangzhou restaurant chain brand area enable the participating investors to quickly understand the brand strength through various forms such as brand display, forum interaction, and free experience.


Top events take place alternately


This year's Guangzhou Expo has nine major food and beverage events, including five coffee international competitions and performance shows, fierce competitions from top players, and strength to build the world's top coffee feast; two drinks competitions, synchronized competition brings shocking visual and interactive Experience; two kitchen cooking competitions, the competition of elite players' crest cooking, ingenious production scene conquer your taste buds.


Coffee events

2017 World Coffee Baking Contest

Since its inauguration in Nice, France in 2013, the World Coffee Bakery Contest (WCRC) has been known for evaluating a range of techniques. The 2017 World Coffee Baking Contest took another wave in Guangzhou. Champion players from 21 countries and regions across the world went through the regional and national qualifiers of various countries and finally reached the final of the World Coffee Baking Contest. Showcasing the world's highest baking skills in 2017. In the end, Rubens Gardelli from Italy won the championship. The runners-up and third runners-up were won by Jack Allisey (Australia) and Benjamin Pozsgai (Germany).


2018 World Barista Competition China Regional Trial - Guangzhou Division

The World Barista Contest China Regional Selection (CBC) is authorized by the World Barista Contest (WBC). It is the only coffee production competition in China with professional standards, system operation and international certification. It enjoys the reputation of "Coffee Olympics". After 15 years of hard work, the 2018 World Barista Competition in China has established more than 20 stations in the national trials. The Guangzhou Division is one of the important stations. After three days of fierce competition, the three champions of the championship are Liu Huijie, Zhao Rongjie, and Chen Mingzhao. They will go to Shanghai and the country to compete against each other and compete for the only place on the WBC that represents China.


2018 World Lahua Art Competition China Regional Trials - South China Division

World Latte Art Championship (World Latte Art Championship) is the world coffee and event pioneer WCE (World Coffee Events) based on the promotion of fine coffee and professional coffee based on the launch of professional coffee competition, is the highest level of coffee lahua art professional events. Coffee Lahua not only pay attention to the value of visual appearance, but also the continuous improvement of the taste and fusion of milk, and the pursuit of color, fragrance and taste. This year's champion Huang Kai, runner-up Deng Guangming and Qi Jun Lu Daoqiang successfully advanced to the national finals held in Shanghai in March of next year. Other finalists include Ling Lianwen, Song Jinshuai, Qiu Jiaji, Zhou Pingquan, Yan Hanyu, and Chen Xiaojin. Peng Lusheng.


2018 World Coffee Brew Contest China Area Selection Competition - Guangzhou Sub-Division

With the constant high-speed development of the coffee industry in China and the rise of culture, the international market is more focused on China. Compared to the barista contest, the coffee brewing contest focuses more on the taste of the tasters. As a beautiful star in the major coffee events of HOTELEX Guangzhou, the brewing competition was popular among coffee enthusiasts in South China. The top six players who will stand out in this tournament will represent Guangzhou in the national finals in March next year! The promotion players were Zhang Rong, Zheng Kanghong, Huang Xin, He Yunjie, Wu Kaijian and Mai Wenwei.


World Championship Star Barista Exhibition

ALL Stars is an exhibition match that gathers the world coffee champions. HOTELEX and WCE invited the leaders from the past coffee industry to showcase their superb skills at the HOTELEX Guangzhou show. Chad Wang, Champion of 2017 World Coffee Brewing Competition (WBrC), Freda Yuan, Top 6 of the 2017 World Coffee Cup Measurement Competition (WCTC), Petra Střelecká, Top 6 of the 2017 World Coffee Brewing Competition (WBrC), 2015 World Barista Contest (WBC Dawn Chan, the top six, presented world-class coffee performances and a unique coffee experience for the audience and coffee enthusiasts.


Drinks Games

The 5th Shanghai International Trend Drink Creation Competition Guangzhou Zoning Competition

The establishment of the Shanghai International Trend Drink Creative Production Contest for the past five consecutive years has attracted beverage experts from all over the country to participate, providing a professional stage for the exchange and development of the domestic beverage industry. After three days of decisive battle, three players came to the fore. Zibo Chuan, Li Wenting and Yin Zhenyi won the third place championship. They will represent the Guangzhou sub-district to play in the national finals held in Shanghai in March next year! Player Zhang Dongyu won the title of popular king in Guangzhou sub-district.


The 7th China International Bartender Master Cup - South China Division

China International Bartender Master Cup is the most fair and just competitive platform in the industry. "High quality" has become synonymous with fans and bartenders. The contest covers traditional wine mixing and fancy bartending. It not only became the focus of domestic wine industry, associations, spirit lovers, distributors and buyers, but also allowed the audience to enjoy the exciting events. At the same time, you can also feel the charm of cocktails. After three days of fierce competition, Wang Qian and Yao Mingxi won the championship of the traditional group and the fancy group respectively. The third runner-up of the traditional group was won by Ma Yuwei and Feng Zhiwen. Chen Jianyue and Tan Weiwei were the winners of the second prize winner of the fancy group. The six winners will represent the South China Division to play in the national finals in March of next year in Shanghai! In addition, the site also selected the most promising of the traditional group: Xu Xiangfu and the Fancy Group Award for Best Performance: Liu Xiaoqing.

Kitchen cooking competitions

2018 HOTELEX “The Star of Tomorrow” Chef Contest South China Division

HOTELEX "Star of the Future" chef competition in the new season, together with the Star Chefs, will once again enhance the professionalism and interest of the event. Young chefs entered the WTO and ingenuity of western cuisine conquered the audience; Star Chef's elite went ahead and presented creative Chinese cuisine. After three days of culinary competition, the top six Star Chef elite players were Huang Yong at the Sheraton Shenzhen Futian Hotel, Zhuhai Dong, Futian Shangri-La Hotel, Shenzhen, Sofitel Guangzhou St. Vincent Chen Ying Qiao, and Sheraton Guangzhou, Guangdong. Hotel Rao Yanchu, Guangzhou Kang Laide Hotel Fu Weiguang, Guangzhou Canton Fair Westin Hotel Zhong Jinming. The white swan took the honor of the team champion. The above award-winning units and individuals will represent the South China region to participate in the national finals of Shanghai in March 2018!


2018 Shanghai International Pizza Masters South China Division

The Shanghai International Pizza Masters is not just an event. It is also an opportunity for many pizza industry operators and experts to cooperate and exchange. It is also the best way to get a glimpse of the latest trends in the industry. The master of the game gathered, not only can master the superb craftsmanship of pizza master, but also realize the endless fun of pizza production. The top three players will also participate in the national finals of Shanghai in March next year. They are Yan Guofan, Xu Danlong, and Chen Jiaxian. In addition to the on-site awards, there is still the best popularity: Liu Dengjun, Best Speed: Xie Hui, Special flavor: Yan Guofan, the most expressive: Yan Guofan.



Focus Sharing, Dialogue Industry Elites - HOTELEX Professional Forum


[Coffee certified trainer training] elite training elite, big coffee achievement coffee

The Fine Coffee Association and Shanghai Bohua International Exhibition Co., Ltd. jointly organized the AST Live! Guangzhou, which is tailor-made for nearly one hundred supervisors with certification of the Coffee Café Association in China. In addition to a series of traditional assessment trainings in various fields of coffee, a new coffee skills curriculum module has been established. Each of the skill holders has joined hands to host and share the unique insights in each coffee field for each tutor. Some participants Passed the coffee beans bean module middle grade examination and obtained the certificate.


[2017 Guangzhou Hotel Catering Innovation Development Forum] Transformation has never stopped

The catering innovation wave inspired every industry colleague. For this reason, HOTELEX Guangzhou Exhibition, with the guidance of China Tourism Industry Association, cooperated with the Guangdong Hotel Industry Association's “2017 Guangzhou Hotel Catering Innovation and Development Forum”, with a keen sense to perceive the industry trend. , Share the innovations of the hotel and restaurant elites. Shanghai Hongfeng Hotel Management Consulting Co., Ltd. General Manager Qian Sanmao, General Manager Gao Ying of Chengdu Hejiang Pavilion Hanwen Hotel, General Manager of Jiangsu Danyang Shuixian International Hotel Yi Jia Ni, Board Chairman of Shandong Puer International Hotel Qu Shilong, on hotel catering development, The new forms of hotel catering innovation and promotion, the hotel catering culture quintessence research, create a rest assured hotel brand and other topics discussed in depth, to help hotel catering companies set aside the fog under the new situation.


【2017 Guangzhou Central Kitchen Construction and Development Summit Forum】Looking into the future, chain catering operations will be upgraded again

In order to promote the construction and development of the central kitchen and speed up the upgrading of the operation mode of chain restaurants, “2017 Guangzhou Central Kitchen Construction and Development Summit Forum” reviewed the Chinese modern fast food industry with Chairman He Hegu, chief expert of Zhong Lian China Central Kitchen Research Institute. In the 30 years of innovation, the “change” course has taken place, and it is expected that the fast-food industry in the Internet era will be humanized and digitalized in the future. Senior Expert of Taiwan Central Kitchen Planning and Construction, Dr. Chen Chaoyi of Taiwan University, Consultant of Foxconn Technology Group, Dean of the China National Institute of Standardization System, Zhao Ling, Director of the Planning and Design Application of Cold and Hot Chain Central Kitchen, Master Chef of China Cuisine, Central Committee of China Cuisine Association Academic experts, winners of the KFC Creativity R&D Golden Pot Award, former Unilever Food Planning Principal Consultant, former R&D Expert of Fast Food (China) Food Company, director and general manager of Shanghai Huashi Enterprise Management Co., Ltd. Zhang Honglie and many other industry experts From the point of view of sustainable development, we deeply analyzed hot topics such as “Design, Development Trends and Profit Models of the Central Kitchen, Central Kitchen and R&D and Sharing”, and provided first-hand solutions and market trends for restaurant owners and equipment suppliers in the Asia Pacific region. .


【2017 Catering Club (Guangzhou) Summit Forum] New Food & Future

The 2017 Catering Club (Guangzhou) Summit Forum invited top executives from domestic famous restaurant chain management companies and catering industry marketing experts to interpret the innovative strength of catering brand data. Li Huoming, founder and chief executive officer of Shanghai Chihuo Brand Planning Co., Ltd., came out and said that he would like to talk about Zhou Heiya's brand building process, Zhang Xiaosong, director of the Project Department of Hungry Food, Tan Zhiwen, founder of R&B Tea Tours, and multidimensional software founder. Xu Jiang, CEO of Creative Food Art Huang Qiyun, Li Zongxi, co-founder of Unicorn (Shenzhen) Innovation Industry Co., Ltd., and Jia Jiayue, founder of Shanghai Shengwei Kitchen, and other famous catering companies, respectively, on “Food and beverage industry development and supply chain solutions, tea Theories such as drinking evolution theory, accurate marketing of members, and optimization of takeaways to increase turnover, creative arts and gourmet arts, takeaways, the importance of old customers, and the evolution of catering brands, etc., and exchanged, discussed, and shared marketing with various catering peers. Strategy dry goods.


[2017 Red Meal Business Conference] A Feast of Thousand People in Catering Industry

The “2017 Red Meal Business Conference” continues the annual “Thousand People Thought Festival” organized by the purpose of the Red Meal Business Forum and consists of four parts: a guest speech, a roundtable forum, an exchange dinner, and a franchise private partnership. Invited the famous national food company brand founder, capital predators, industrial coffee and industry experts present their views, with professional catering visual analysis of catering business tips, for catering entrepreneurs dedicate a thought feast. The founder of the log cabin barbecue, Geng Zhengjun, the founder of Niyuki's tea, Peng Xin & Zhao Lin, the partner of Sequoia Capital China Fund, Wang Yu, and the founder of Future Food Catering, Yu Xiaohong, new and old catering practitioners, well-known representative in the capital industry, and industry supply More than 20 influential industry veterans, such as chain players and take-away platform representatives, used the concept of “catering and entrepreneurship, catching the air and not forgetting the 'early mind', understanding the 'changes and invariances' of the times, and how to use the limitations. Industrial thinking to do catering?” and other topics and participants at a distance communication. The first domestic “Food White Paper for 2018 Catering Business” focused on catering business was released at the scene to help the catering operators quickly understand their entrepreneurial atmosphere.


[Tmall business kitchen new business stationed in exchange meeting] technology detonates future business kitchen

Future commercial kitchens are certainly not the same. Food ingredients need to be optimized. Hardware upgrades, new technologies, and innovative and convenient products are the future trends. Based on this, Shanghai Bohua International Exhibition Co., Ltd. and Tmall Tmall reached a strategic cooperation, Tamacat business kitchen industry new business exchange conference opened in the HOTELEX Guangzhou Expo, for the entrepreneurs to customize a "global ideal commercial kitchen." Feast, “Tmall Kitchen New Species” uses technology to detonate future chefs.


[CMBC Bar Manager Forum - Guangzhou Station] Promotes Sound Development of Bar Industry

The bar manager forum initiated by “Chinese Bartender First Person” and the referee of the China International Bartending Masters Cup, Mr. Jin San Jin Zhonglei, and the China International Bartending Masters Cup were held at the HOTELEX Guangzhou Exhibition during the same period. Bringing together the leaders of the top-notch bars in major cities in China, we initiated discussions and shared experiences to promote the sound development of the domestic bar industry.


Open 2018 new journey!

As a one-stop shopping platform for global hotels, restaurants and high-end foods, HOTELEX not only establishes East China, which is centered on Shanghai. Since 2014, it has extended the exhibition to the southwest, south China and North China regions. On the stage of the industry, there are both brilliant peaks and new journeys. In 2018, HOTELEX will continue to set sail, continue to promote the development and prosperity of China's hotel catering industry, and strive to create a more exciting hotel catering industry event.

March 26-29, 2018 “The 27th Shanghai International Hotel and Catering Expo” will be held at Shanghai New International Exhibition Center. We look forward to seeing you!




Pre-registration

1. Scan the QR code and follow Wechat, click on “Customer Service” to enter the registration screen

2. Enter the official website and click on pre-registration

3. Fill in the phone and submit it for verification

4. Complete the registration information and submit it on the registration page.

5. The registration is successful and the picture is saved. The electronic certificate will enter the tour directly.



Keywords: Global Hotel Supplies Show, Pazhou Hotel Show, Guangzhou Hotel Show, Guangzhou Catering Exhibition, Guangzhou Coffee Fair, Guangzhou Tea Show, Barista Competition, Coffee Baking, Central Kitchen, Hotel Startup, Catering Development, Food Festival, Trend Drinks


For details, please contact:

Shanghai Bohua International Exhibition Co., Ltd.

Phone: +8621 33392244/2224

Fax: +8621 61924329

e-mail:

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