Focus: Ceramic sanitary ware enterprises compete for cross-border extension of the industrial chain

Some well-known enterprises in the ceramic sanitary ware industry began to implement “cross-border” operations. For example, Wrigley and Faenza began to get involved in ceramic tiles. The internationally renowned sanitary ware brand TOTO was involved in interior and exterior wall tiles and floor tiles.

In particular, Tangshan Huida Ceramics Group will build Asia's largest hardware sanitary ware and bathroom furniture production base, and Xie Yuerong, managing director of Guangdong Foshan Lehua Ceramics Group, said at the regular dealer meeting that it plans to enter the cabinets and wardrobes in 2011. Wooden door field. At the same time, Jiu Mu, brilliant and other professional hardware companies have also begun to enter the ceramic bathroom, bathroom furniture.

Cross-border management, so that more and more ceramic sanitary ware enterprises continue to expand their product categories, thereby achieving the strategic goal of extending the industrial chain, expanding brand extension, and crossing the business. Cross-border management has become a new trend in the ceramic sanitary ware industry.

Cross-border operations, there are successful cases, and there are lessons of failure. For the ceramic sanitary ware industry, whether the cross-border operation can promote the adjustment and upgrading of the industry, whether it can bring gratifying changes to the ceramic sanitary ware industry, whether it can change the "three lows" phenomenon of the ceramic sanitary ware industry is still unknown. The relevant person expects that the next three to five years will be a critical period for the integration of the sanitary industry.
 

Wardrobe Cabinet Handle

Wardrobe Cabinet Handle,Indoor Door Handle,Simple Retro Wardrobe Handle,Recessed Door Handle

Zhaoqing Muyi Hardware Products Co., Ltd , https://www.muyihardware.com