2011 security system integration will always move towards industry segmentation

"In addition to making products this year, we have put more emphasis on solutions," said Long Chi; "beyond focusing on monitoring the power environment next year, we will also begin to set foot in other industries." - ZTE Li Wei said, “We have half of our booth this year for displaying industry solutions.” — Hikvision says that...

The Anbo should be said to be a concentrated embodiment of the products and concerns of various companies in the security industry. Compared with the 2009 AMB, this year's AMB will be a big hotspot that we have to pay attention to. . Last year, the manufacturers only proposed that they have industry solutions. This year, we have seen a large solution booth occupying half of the booths at many companies' booths. We have to say that integration has come to us. .

The trend of integration is vividly reflected in the products of network dome, network matrix, optical matrix, wireless 3G network video server, portable interrogation professional system and other products. They are no longer a single device, they are no longer separate devices and are presented to users. The integration of higher and higher levels of professionally applicable equipment; the integration of software and hardware platform levels, including the integration of monitoring platforms and GIS systems, including the integration and integration of monitoring platforms and urban management platforms, including the integration of monitoring systems and OA systems. Integration, monitoring system appeared in the market in 2010 with a new look.

It should be said that from the mere pursuit of a single security product sales to today's widespread emphasis on industrial solutions, this development stems from the increasing market competition and the inevitable result of product segmentation. With the gradual enrichment of the product lines in the surveillance market and gradual homogeneity of competition, how to provide customers with more convenient and efficient solutions has become the focus of all major manufacturers.

Although the solution has become the development trend of the security industry, in terms of customer demand, the future development direction of the solution will be industry/professional and professional module segmentation. On the one hand, solutions have increasingly exhibited the characteristics of the industry, such as finance, chemical industry, education, public facilities, etc., and have formed differentiated demands for solutions based on the special needs of the industry. On the other hand, it is a subdivision of professional modules, which includes monitoring systems, detection systems, intelligent management systems, and so on. That is, depending on the needs of the industry, suppliers will be further subdivided. In different market segments, more will also be accumulated with focused experience and cases to win the market.

From the aspect of product supply, the suppliers of future solutions will have the following characteristics: First, there will be some non-production integrated suppliers, which will acquire orders through their own integration capabilities and integrate other manufacturers. The products provide solutions services and become service providers that truly occupy the upstream of the industry. Secondly, some leading industry segments will become the main suppliers of solution solutions in the future. These companies will rely on their own product advantages to integrate other related products to achieve the supply of solutions. Third, the shape of corporate alliances will increase even more. Because most of the current enterprises are focused on the production of a certain category of products, in order to achieve the supply of solutions, different companies will further unite to form a synergy of their respective products to meet the solution. Implementation requirements of the program.

Zhongxing Liwei Ma Jinzhong said when talking about the outlook for 2011, “I think it may go further in the integration of this piece next year. When I recently talked to some customers, everyone talked about the big networking of public security or the application of a system. In other words, security systems or security projects have begun to move from point, area, or small-scale applications to full networking. In this case, the entire product integration may require very high demands. This is also the ultimate industry user. It needs to be done together with the manufacturer."